This is me!
ShrutiSarma
Unboxed, Unfiltered, Unstoppable
Strategic Product Leader by craft. Founder, storyteller, mentor, and explorer by calling. I build meaningful products and a life led by curiosity, clarity, and unapologetic ambition.
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PS: No blueprints. Just lived stories, bold ideas, and relentless follow-through.
In Progress Me
Always building a better version of myself.
Thought Doodler
I doodle in notebooks, scribble truths in blog posts, and shape messy thoughts into meaning.
Google Maps Can’t Keep Up
From chasing waterfall trails to corporate work trips , I travel with curiosity , lots of luggage and backup chargers.
Burpee Avoider, Still Proud
I skip burpees, not progress. Fitness isn’t perfect—but it’s mine.
Chief Chaos Officer (a.k.a. Boy Mom)
My tiniest MVP with the biggest backlog of questions, hugs, and chaos.
Kitchen Agile
I cook like I build—fast iterations, spicy retros, and zero need for roadmaps.
Founder in Flow
I’ve launched, learned, pivoted, and persisted. One idea tanked, another took off and somewhere along the way, I became the mentor I once needed.
Growth in Motion
15 + Years
of Building, Believing, Becoming!
My Career Playbook
The Work Behind the Why
Not just what I did, but why I did it. The choices, challenges, and changes that have shaped the person I am today.
Beyond the 9 to 5
Rush Allure: Tradition, Bottled in a Bar
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Rush Allure began in my kitchen with my mom’s homemade soap recipes, rooted in tradition and made with intention. We didn’t just sell soap. We shared the feeling of something made by hand, with care.
Watching people connect to that emotion—and see real results—was everything. One even asked us to make a potato soap (we politely passed).
Rush Allure wasn’t just a product. It was our way of saying: here’s a little comfort, wrapped in craft.
My Voice, My Version
I’ve Been There.
I Can Help.
If anything on this page resonates with you, I offer honest insights, hands-on support, and no-BS advice across product, program, content, and founder life.